Video 1: Introduction to the study
This video introduces our App Pulse framework—a universal model that measures what really matters: value, relevance, experience, and distinctiveness.
See how deep insights translate into better apps—across industries, for every kind of user.
Video 2: Key insights on app success
Uncover the key drivers behind app success. Our App Pulse model reveals that great content and everyday utility are core to product performance, while digital execution makes leaders stand out.
Watch the video to explore the patterns, pitfalls, and practical tools that can help your app thrive.
Video 3: App as a value-driving channel
Explore how industry leaders create meaningful digital experiences that go beyond content and conversion. This talk shows why product features alone are not enough—and how smart execution and user-centric innovation define real app value.
Watch the video to discover how leading apps turn everyday interactions into lasting impact.
Video 4: Features that meet and exceed expectations
Dive into the evolving role of smart features—and why they are becoming the key differentiators in an increasingly mature app landscape. Learn how to approach AI not as a bolt-on, but as a strategic tool for solving real user needs.
Watch the video to discover how AI is shaping the next generation of meaningful, high-performing digital products.
