Articles

The App Pulse score explained

In a saturated app marketplace, download numbers and App Store ratings only reveal part of the story. Even widely used benchmarks like NPS or CSAT lack crucial context, such as: are users engaging by choice, or by necessity?At Framna, we developed the App Pulse score as part of our proprietary...

Framna wins nine Lovie Awards

Framna has been honored nine times at the 2024 Lovie Awards, celebrating outstanding achievements across four categories in the Apps, Platforms & Software segment. With more than 1,200 entries from 30 countries, the Lovie Awards are Europe’s leading recognition for digital excellence. This...

Framna honored with 14 Lovie Award nominations for 2024

Framna, the fast-growing digital product agency, has made its mark on the European tech scene with 14 recognitions at the 2024 Lovie Awards. This achievement reinforces Framna’s position as a leader in digital product innovation, combining creativity, technical excellence, and deep industry...

How to assess app investment based on industry and competition

Understanding how market shifts and competitive dynamics shape app investment decisions is essential—whether launching a new app or refining an existing one. As digital experiences evolve, businesses face a pivotal choice: double down on what exists, or start fresh. Clarity at this stage sets the...