Every successful digital product has two stories. One is about what it does for the user. The other is about how it was created. This report focuses on that second story.
At Framna, we believe that the way a product is built defines the impact it can have. Behind every clean interface and every reliable feature sits a series of choices. How teams work together. How decisions are made. How goals are set. These choices form the operating system behind the product. They determine whether teams move with confidence or struggle against unnecessary friction.
To understand how product teams operate today, we asked hundreds of product professionals at Future Product Days to share how they work. They told us how decisions are made inside their organizations, how their culture influences their progress, and what stands in the way of better outcomes. With around 350 responses from different industries and company sizes, the survey reveals a clear picture of the state of product development in 2025. It shows how culture often shapes performance long before a product reaches the market.
The responses reflect a wide span of organizational sizes, from small teams that move quickly to large enterprises with multiple layers of structure and complexity.
This variety helps highlight the different pressures teams face. Smaller companies often have freedom and speed but limited capacity. Larger companies benefit from reach and resources but must navigate alignment, governance, and legacy systems.
